The Distinctive Features of Mobile Media: Multimedia Integration, Customization, Geo-localization and Participation. A Study of Their Presence in Spanish Press Apps
Keywords:
Press, applications, journalism, mobile devices (Source, UNESCO Thesaurus).Abstract
The Spanish press recently introduced its model for information mobility based on applications that attempt to take advantage of the characteristics and singularities of the Smartphone as a "new medium". This article examines the apps of the 20 mastheads most read in Spain to evaluate the extent to which they use that potential (basically multimedia integration, customization, geo-location and participation) as effectively as possible.Downloads
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Published
2014-05-25
How to Cite
Costa-Sánchez, C. (2014). The Distinctive Features of Mobile Media: Multimedia Integration, Customization, Geo-localization and Participation. A Study of Their Presence in Spanish Press Apps. Palabra Clave, 17(3), 672–694. Retrieved from https://palabraclave.unisabana.edu.co/index.php/palabraclave/article/view/5
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